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the terroir - click on the names to display the UGA
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Penon

450 - 700 M
The spectacularly located district of Penon, with altitudes ranging between 450 and 700 meters, is characterized by cooling nighttime katabatic winds. The slopes face the east. This causes substantial ...
Discover the Scoprire il PENON Pinot Grigio
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Penon-Hofstatt

500 - 650 M
The hamlet of Hofstatt lies above the village of Kurtatsch. Cooling fall winds in the evening provide for great temperature swings between day and night and create an ideal, breezy microclimate. The ...
Discover the PENON-HOFSTATT Pinot Bianco
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Graun

800 - 900 M
This picturesque high plateau crowning the dolomite cliffs above Kurtatsch is among the highest winegrowing locations in Alto Adige. Its elevation and the southeast facing vineyards result in some of ...
Discover the GRAUN Müller Thurgau
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Brenntal

220 - 300 M
The Additional Geographical Unit (UGA) Brenntal north of the village of Kurtatsch belongs among the warmest locations (up to 40°C/104°F) in Alto Adige. The vines on these steep slopes with its ...
Discover the BRENNTAL Merlot Riserva
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Penon-Kofl

450 - 600 M
Kofl, in the Alpine area of German-speakers, means "mountain knoll". The proximity of these steep slopes to the westerly mountain range guarantees an early sunset. The evening fall winds provide for ...
Discover the PENON-KOFL Sauvignon
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Mazon

350 - 450 M
The Additional Geographical Unit (UGA) Mazon is one of the best-known Pinot noir locations in Italy and occupies a plateau across the valley from Kurtatsch. Here, our demanding Pinot noir vines grow ...
Discover the MAZON Pinot Nero Riserva
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Glen

450 - 700 M
Not far from the Geographical Unit (UGA) Mazon is our second Pinot noir location, somewhat higher in altitude. While the soil characteristics of the two locations are similar, the UGA Glen has ...
Discover the GLEN Pinot Nero Riserva
News

Experiencing terroir in a new way

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Experiencing terroir in a new way

Great wines can only come from great sites. Our goal is to produce sustainably characterful wines which truly reflect their origin, their terroir.

To experience our unique terroir no matter where you are, we developed a new, interactive concept: nine videos tell the peculiarities of each site by combining technical information’s and emotional pictures. You will be able to access them by scanning our QR code on the back label of our wine as well as in our website and on our YouTube channel.

Packaging explains terroir

With the upcoming change of vintage, the contour lines of Kurtatsch, Glen and Mazon are shown on the front label of the wines from the TERROIR line. For each wine, the specific contour line is highlighted in gold or red. In addition, with the altitude scale on back label you can find out precisely in which level our CRU wines come from. Through this innovation we can show our appreciation for the terroir and our “Vineyard by Vineyard. Wine by Wine.” philosophy once more.

Special Feature: scan the QR code on the back label and discover the video of the respective vineyard site!

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